
Our CEO & Founder, Nicole Watson, had the honor of being featured on the SunCast Podcast to showcase the incredible efforts being made to uplift those in need. The podcast sheds light on the inspiring journey of our founder, who has dedicated herself to making a difference in the world.
Nicole has traversed the globe, working in film production and acting. Through her experiences, she's gained a profound appreciation for the basic necessities we often take for granted in developed nations. From electric lights to running water, these are luxuries many of us consider essential, yet for millions around the world, they remain elusive dreams.
She has witnessed firsthand the transformative power of something as simple as light. By bringing illumination to communities in need, she's not only dispelling darkness but also fostering equity, especially among women. It's this profound impact that led Nicole to establish the Econic Earth Foundation.
Through her foundation, Nicole is on a mission to illuminate the darkest corners of the world, from India to Kenya. Her work brings hope and opportunity to those who need it most, and she's only just begun.
We invite you to take a moment to listen to Nicole's story and reflect on what you can do with the privileges and luxuries you've been granted. You may not launch a foundation or spearhead a movement, but rest assured, you have the power to change lives.
Thank you for joining us, and let's continue to spread light and hope wherever we go.

I have found that among its other benefits, giving liberates the soul of the giver.
Maya Angelou
Your Dose Of Motivation
Your Dose of Motivation features 18 diverse stories from individuals who share their personal challenges and triumphs. Covering issues from lifelong struggles and family problems to career dilemmas and business hurdles, these stories reveal how they’ve overcome or learned to live with their difficulties. Through their experiences, readers are inspired to find their own path and stay motivated. The book also includes insights into the Solar Light program’s inception in Kenya in 2019.
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